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Results of search for 'au:"De Chernatony, L"'
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"De Chernatony, L"
De Chernatony, L
McDonald, Malcolm
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Brand name products ...
Branding (Marketing)
Your search returned 2 results.
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1.
Creating powerful brands in consumer, service and industrial markets
Leslie de Chernatony and Malcolm McDonald
by
De Chernatony, L
McDonald, Malcolm
Edition:
3rd ed
Publication details:
Amsterdam ; Boston
Elsevier/Butterworth-Heinemann
2003
Availability:
Items available for loan:
Anna Centenary Library
(2)
Call number:
658.827 CHE, ..
.
2.
"Creating powerful brands in consumer, service and industrial markets"
Creating powerful brands in consumer service and industrial markets
by
"De Chernatony, L"
Leslie de Chernatony and Malcolm McDonald
Edition:
3rd ed."xvii, 467 p. : ill. ; 24 cm., pbk."
Publication details:
"Oxford ; Burlington, MA"
;
Elsevier/Butterworth-Heinemann
;
2003
Availability:
No items available.
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