Data mining and market intelligence for optimal marketing returns Susan Chiu, Domingo Tavella

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Publication details: Amsterdam ; Boston Butterworth-Heinemann/Elsevier c2008Edition: 1st edDescription: xii, 280 p. : ill. ; 26 cmISBN:

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Item type: Books

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Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.83 CHI (Browse shelf(Opens below))	Available		331308

Includes bibliographical references and index

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