Innovation in marketing edited by Peter Doyle and Susan Bridgewater

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Publication details: Oxford ; Boston Butterworth-Heinemann 1998Description: xii, 225 p. : ill. ; 24 cmISBN:

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Item type: Books

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Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.8 DOY (Browse shelf(Opens below))	Available		350744

Includes bibliographical references and index

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