Personality not included : why companies lose their authenticity--and how great brands get it back Rohit Bhargava

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Publication details: New York McGraw-Hill c2008Description: xiv, 300 p. : ill. ; 22 cmISBN:

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Item type: Books

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Holdings
Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.827 BHA (Browse shelf(Opens below))	Available		255295
Anna Centenary Library	658.827 BHA (Browse shelf(Opens below))	Available		404882

Includes bibliographical references and index

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