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1.
Trading up: why consumers want new luxury goods--and how companies create them Michael J. Silverstein and Neil Fiske, with John Butman by
Publication details: New York Portfolio 2005
Availability: Items available for loan: Anna Centenary Library (1)Call number: 339.470973 SIL.

2.
Treasure hunt : inside the mind of the new global consumer Michael J. Silverstein with John Butman by
Publication details: New York Portfolio 2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8342 SIL.

3.
Rocket : eight lessons to secure infinite growth Rocket eight lessons to secure infinite growth by
Edition: "xxxiv, 284 pages ; 24 cm"
Publication details: New York ; McGraw-Hill Education ; 2016
Availability: Items available for loan: Anna Centenary Library (1).

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