/cgi-bin/koha/opac-search.pl?q=ccl=au%3A%22Cadogan%2C%20John%20W%22&sort_by=relevance&format=rss 2 0 50 ISBN:9781848601178 /cgi-bin/koha/opac-detail.pl?biblionumber=274793 Thousand Oaks, CA SAGE 2009 .
6 v. : ill. ; 25 cm , Includes bibliographical references. Content Note : v. 1. Marketing strategy's conceptual foundations: market orientation, the cornerstone of strategic marketing thought --v. 2. Marketing strategy processes and tools --v. 3. Marketing-mix strategies --product strategy and promotion strategy --v. 4. Marketing-mix strategies --distribution strategy and pricing strategy --v. 5. Marketing strategy organization and implementation --v. 6. Evoking and emerging issues in marketing strategy. &nbsp 9781848601178

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]]> /cgi-bin/koha/opac-detail.pl?biblionumber=274793 ISBN:9781848601178 /cgi-bin/koha/opac-detail.pl?biblionumber=378536 Thousand Oaks, CA SAGE 2009 .
6 v. : ill. ; 25 cm , Includes bibliographical references. Content Note : v. 1. Marketing strategy's conceptual foundations: market orientation, the cornerstone of strategic marketing thought --v. 2. Marketing strategy processes and tools --v. 3. Marketing-mix strategies --product strategy and promotion strategy --v. 4. Marketing-mix strategies --distribution strategy and pricing strategy --v. 5. Marketing strategy organization and implementation --v. 6. Evoking and emerging issues in marketing strategy. &nbsp 9781848601178

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