Winning in emerging markets : a road map for strategy and execution
Krishna G. Palepu, Tarun Khanna with Richard J. Bullock
- Boston Harvard Business School c2010
- xii, 247 p. ; 24 cm
Includes bibliographical references (p. 217-230) and index
9781422166956
2009036019
Commerce Globalization - Economic aspects International business enterprises Marketing - Management