Rothenberg, Randall <br/><br/>
Where the suckers moon : the life and death of an advertising campaign 
Randall Rothenberg 
 - New York  Vintage Books  1995 
 - 480 p. : ill. ; 25 cm 
<br/><br/> Includes bibliographical references (p. [429]-463) and index 
<br/><br/><label>ISBN: </label>9780679740421 
<br/><br/><label>ISSN: </label>94000496 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising - Automobiles - United States - Case studies<br/>Advertising - United States<br/>Advertising agencies - United States<br/>Advertising campaigns - United States<br/>Subaru automobile - Marketing - Case studies<br/>Weiden & Kennedy - Case studies
<br/><br/><label>Dewey Class. No.: </label>659.196 ROT