Verklin, David <br/><br/>
Watch this, listen up, click here : inside the 300 billion dollar business behind the media you constantly consume 
David Verklin, Bernice Kanner 
 - Hoboken, NJ  John Wiley & Sons  c2007 
 - xv, 221 p. ; 24 cm 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9780470056431 
<br/><br/><label>ISSN: </label>2007002544 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising - United States<br/>Mass media - United States
<br/><br/><label>Dewey Class. No.: </label>659.10973 VER