Szmigin, Isabelle <br/><br/>
Understanding the consumer 
Isabelle Szmigin 
 - Thousand Oaks, CA  SAGE Publications  2003 
 - 202 p. : ill. ; 24 cm 
<br/><br/> Includes bibliographical references (p. 188-197) and index 
<br/><br/><label>ISBN: </label>9788178293325 
<br/><br/><label>ISSN: </label>2002111621 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior
<br/><br/><label>Dewey Class. No.: </label>685.8342