Holbrook, Morris B

The semiotics of consumption : interpreting symbolic consumer behavior in popular culture and works of art by Morris B. Holbrook, Elizabeth C. Hirschman - Berlin ; New York Mouton de Gruyter 1993 - xi, 365 p. ; 24 cm

Includes bibliographical references (p. [323]-351) and index

3110134918

92047431


Consumer behavior
Popular culture
Semiotics

302.2 HOL