Theaker, Alison <br/><br/>
The public relations handbook 
Alison Theaker 
 - 3rd ed 
 - London ; New York  Routledge  2008 
 - x, 418 p. : ill. ; 24 cm 
<br/><br/> Includes bibliographical references (p. [385]-407) and index 
<br/><br/><label>ISBN: </label>9780415428033 
<br/><br/><label>ISSN: </label>2007026058 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Corporations - Public relations
<br/><br/><label>Dewey Class. No.: </label>659.2 THE