TY - BOOK AU - Ettenberg, Elliott TI - The next economy : will you know where your customers are? SN - 9780071379656 SN - 200104488 U1 - 658.8 ETT PY - 2002/// CY - New York PB - McGraw-Hill KW - Consumer behavior KW - Marketing N1 - Includes bibliographical references (p. [213]-215) and index ER -