TY  - BOOK
AU  - Pettis, Chuck 
TI  - Techno Brands : How to create & use brand identity to market, advertise & sell technology products
SN  - 9798176491777
U1  - 620.0068 
PY  - 2000///
CY  - New York
PB  - amacom
KW  - Engineering
N1  - Bib and Ref
ER  -