Burns, Brian, <br/><br/>
Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products : 

 -  Mcgraw-hill,  2009. 
 - 256 pages 
<br/><br/><label>ISBN: </label>9780071636100 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business & Economics.
<br/><br/><label>Dewey Class. No.: </label>658.85  / BUR