Goldberg, Marvin E., <br/><br/>
Social Marketing : 

 -  Psychology Press,  1997. 
 - 457 pages 
<br/><br/><label>ISBN: </label>9780805824995 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business & Economics.
<br/><br/><label>Dewey Class. No.: </label>658.8  / COL