TY  - BOOK
AU  - Reeves, Richard
AU  - Knell, John
TI  - The 80 minute MBA : : everything you'll never learn at business school 
SN  - 9780755360048
U1  - 658.4 
PY  - 2009///
CY  - London
PB  - : Headline Business Plus
KW  - Management
N1  - Biblio
N2  - The 80 Minute MBA is for those who want to get ahead without going back to school. From the latest thinking in leadership and strategy to the fundamentals of financial accounting, this is your funny and fast-paced route to success. In this fully revised and updated edition, business experts Richard Reeves and John Knell have injected new thinking on content marketing, data, social media, global warming and technology. The 80 Minute MBA helps you break free of stale and unoriginal thinking, and shows you a different way of doing business
ER  -