01369nam a22001817a 450000500170000000800410001702000240005804100080008208200130009010000200010324501040012325000120022726000420023930000330028150400100031452008120032465000510113620250530193201.0250530b        |||||||| |||| 00| 0 eng d  a9781422101582qpbk.  aeng  a658bELL  aEllet, William   aThe case study handbook : how to read, discuss, and write persuasively about casesc/ William Ellet  a1st ed.  aBostonbHarvard Business Schoolc2007  avi, 272 p.b: ill.c; 24 cm.  aindex  aThis book presents a potent new approach for analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (solving a problem, making a decision, or forming an evaluation) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the author's framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Extensive examples of effective and ineffective writing further reinforce your learning. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs to read this book.  aManagement - Case studies - Study and teaching