David, Fred R.  <br/><br/>
Strategic Management: concepts and cases  
Fred R. David 
 - 12th ed. 
 - New Delhi  PHI Learning  2010 
 - xxxi, 326 p.  : ill. 
<br/><br/> Provides a systematic effective approach for developing a clear strategic plan. It is updated with modern cases to reflect current research and strategy. The concepts and practices are presented in a clear, focused and relevant manner—integrated with abundant new examples.  
<br/><br/><label>ISBN: </label>9788120335660 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic Management
<br/><br/><label>Dewey Class. No.: </label>658.4012  / DAV