TY - BOOK AU - Carnegie, Dale TI - How to win friends and influence people: by the internationally bestselling author SN - 9788129140173 U1 - 158.1 PY - 2016/// CY - New Delhi PB - Rupa KW - Psychology, Applied; Self-help publications; Success N1 - 37th impression 2023 N2 - How to Win Friends and Influence People is just as useful today as it was when it was first published, because Dale Carnegie had an understanding of human nature that will never be outdated. Financial success, Carnegie believed, is due 15 percent to professional knowledge and 85 percent to "the ability to express ideas, to assume leadership, and to arouse enthusiasm among people." He teaches these skills through underlying principles of dealing with people so that they feel important and appreciated ER -