Marr, Bernard <br/><br/>
Data strategy : how to profit from a world of big data, analytics and artificial intelligence 
Bernard Marr 
 - 2nd ed. 
 - UK  Kogan Page  2021 
 - 259 p. 
<br/><br/> Title is fully updated with insights on understanding your customers and markets and how to provide them with intelligent services and products. With case studies and real-world examples throughout, Bernard Marr offers unrivalled expertise on how to gain the competitive advantage in a data-driven world. 
<br/><br/><label>ISBN: </label>9781398602588 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Big data
<br/><br/><label>Dewey Class. No.: </label>658.4038  / MAR