Social employee : how great companies make social media work
/ Cheryl Burgess and Mark Burgess
- 1st ed.
- New York McGraw Hill Education (India) Private Limited 2014
- xvi, 267 p. ; 23 cm.
Includes index
Providing an in-depth exploration of what social business in practice looks like; this timely book addresses the need for strong leadership to define and build a culture that enables employees to not simply succeed; but to thrive.