TY  - BOOK
AU  - Gamble, Paul R.
AU  - Merlin Stone 
AU  - Neil Woodcock
AU  - Bryan Foss
TI  - Up Close & Personal ? :customer relationship marketing @ work
SN  - 9780749449117
U1  - 658.812 
PY  - 2006///
CY  - London
PB  - Kogan Page
KW  - Relationship marketing
N1  - Bib and Ref
ER  -