TY - BOOK AU - Talwar, Shyaonti TI - The devi in the diva : myths, archetypes, brands, films SN - 9789390961320 U1 - 202.114 PY - 2022/// CY - New Delhi PB - Vitasta Publishing KW - Archetype (Psychology) in motion pictures; Hindu goddesses; Hindu mythology; Motion pictures India History N2 - How have Parvati and Lakshmi’s myths dominated mainstream cinematic plots for over five decades? Why do Kali and the Matrkas figure so often in horror films? Who is the most enduring manifestation of Saraswathi in Bollywood cinema? How is the female cop almost always the Durga archetype? How do Claire Underwood of the House of Cards and Olivia Pope of Scandal make such convincing Lakshmis? These are a few of the many questions this book raises and answers. This book is for every reader who loves films and all those who take an interest in mythology ER -