Palmatier, Robert W. <br/><br/>
Marketing Analytics 
Robert W. Palmatier et al 
 - 1st ed. 
 - New Delhi  Bloomsbury Publishing  2022 
 - xxxii, 399 p. 
<br/><br/><label>ISBN: </label>9789356400634 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business and Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / PAL