TY  - BOOK
AU  - Parker, George
TI  - Madscam : kick-ass advertising without the Madison Avenue price tag
SN  - 9781599180427
SN  - 200602065
U1  - 659.1 PAR 
PY  - 2006///
CY  - Irvine, CA
PB  - Entrepreneur Press
KW  - Advertising
KW  - Small business marketing
N1  - Includes bibliographical references (p. 241-250) and index
ER  -