TY  - BOOK
AU  - Pfleging, Bill
AU  - Zetlin, Minda
TI  - The geek gap : why business and technology professionals don't understand each other and why they need each other to survive
SN  - 9781591024156
SN  - 200600826
U1  - 306.36 PFL 
PY  - 2006///
CY  - Amherst, N.Y
PB  - Prometheus Books
KW  - Communication in management
KW  - Communication of technical information
KW  - Information technology - Management
N1  - Includes bibliographical references (p. 235-245) and index
ER  -