Marketing management 15e Marketing management 15e - 15th ed. "XXVI, 755 str. : ill., graf. ; 28 cm. , pbk." - "Noida, India" "Pearson India Education Services Pvt. Ltd," 2016 ISBN: 9789332557185 Dewey Class. No.: 658.8 KOT / 22.658.8 KOT