Franklin, Talcott J
Protecting the brand
Talcott J. Franklin
- 1st Indian ed
- Chennai Viva Books 2005
- 144 p. ; 22 cm
Includes index
9788176499996
2003048141
Brand name products - Management
Brand name products - Valuation - Management
Intangible property - Valuation - Management
658.827 FRA