TY  - BOOK
AU  - Lincoln, Keith
AU  - Thomassen, Lars
TI  - Private label : turning the retail brand threat into your biggest opportunity
SN  - 9780749450274
SN  - 200703708
U1  - HF5429 .L52275 2008 658.8/27 
PY  - 2008///
CY  - London
PB  - Kogan Page
KW  - Brand name products - Management
KW  - Branding (Marketing) - Management
KW  - Retail trade
N1  - Includes index
ER  -