Pricing perspectives : marketing and management implications of new theories and applications edited by Sandra Rothenberger and Florian Siems - Basingstoke, Hampshire Palgrave Macmillan 2008 - xv, 230 p. : ill. ; 23 cm Includes bibliographical references and index ISBN: 9780230207226 ISSN: 2008016321 Subjects--Topical Terms: Pricing Dewey Class. No.: 658.816 ROT