Hair, Joseph F <br/><br/>
Marketing research : in a digital environment 
Joseph F. Hair, Jr. ... [et al.] 
 - 4th ed 
 - New York  McGraw Hill  2009 
 - xxiv, 690 p. : ill. ; 26 cm 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780071270106 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83 HAI