Kotler, Philip <br/><br/>
Marketing management 15e 
Philip Kotler; Kevin Lane Keller 
 - 15th ed 
 - Noida, India  Pearson India Education Services Pvt. Ltd  c2016 
 - XXVI, 755 str. : ill., graf. ; 28 cm 
<br/><br/><label>ISBN: </label>9789332557185 
<br/><br/><label>Dewey Class. No.: </label>658.8 KOT