Jones, Maggie <br/><br/>
Marketing fundamentals 
Maggie Jones; Chartered Institute of Marketing.; Marketing Knowledge 
 - Amsterdam ; Boston, MA  Elsevier Butterworth Heinemann  2006 
 - 1 online resource (1 v.) ; 20 cm 
<br/><br/><label>ISBN: </label>9780750667722 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Chartered Institute of Marketing<br/>Marketing--Management--Examinations
<br/><br/><label>Dewey Class. No.: </label>658.8 JON