TY  - BOOK
AU  - Alexander, Wayne
TI  - Marketing : personal selling
SN  - 9780072810202
U1  - 658.8 ALE 
PY  - 2003///
CY  - New York
PB  - McGraw-Hill/Irwin
KW  - Marketing - courses
N1  - Content includes : ABC's of relationship selling / Futrell - Mitchell - Singer
ER  -