Levens, Michael <br/><br/>
Marketing : defined, explained, applied 
Michael Levens 
 - Upper Saddle River, NJ  Prentice Hall  2010 
 - xiii, 290 p. : ill. (chiefly col.) ; 28 cm 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780136075691 
<br/><br/><label>ISSN: </label>2009281580 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 LEV