TY  - BOOK
TI  - Marketing : consumer behavior and marketing strategy
SN  - 9780256952964
U1  - 658.8 PET 
PY  - 2003///
CY  - New York
PB  - McGraw-Hill/Irwin
KW  - Marketing - courses
N1  - Content includes : Consumer behavior and marketing strategy / Peter-Olson (6th ed.)
ER  -