TY  - BOOK
AU  - Brierley, Sean
AU  - Powell, Helen
TI  - The advertising handbook
SN  - 9780415423120
SN  - 200804767
U1  - 659.1 POW 
PY  - 2009///
CY  - London ; New York
PB  - Routledge
KW  - Advertising - Handbooks, manuals, etc
N1  - Rev. ed. of: The advertising handbook / Sean Brierley. 2nd ed. 2002. Includes bibliographical references and index
ER  -