The advertising handbook 
[edited by] Helen Powell ... [et al.] 
 - 3rd ed 
 - London ; New York  Routledge  2009 
 - xi, 247 p. : ill. ; 24 cm. 
<br/><br/> Rev. ed. of: The advertising handbook / Sean Brierley. 2nd ed. 2002. Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780415423120 
<br/><br/><label>ISSN: </label>2008047678 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising - Handbooks, manuals, etc
<br/><br/><label>Dewey Class. No.: </label>659.1 POW