Holt, Knut <br/><br/>
Market oriented product innovation : a key to survival in the third millennium 
by Knut Holt 
 - Dordrecht ; Boston  Kluwer Academic Publishers  2002 
 - xi, 410 p. : ill. ; 25 cm 
<br/><br/> Includes bibliographical references (p. 360-376) and index 
<br/><br/><label>ISBN: </label>9781402071386 
<br/><br/><label>ISSN: </label>2002030033 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New products - Marketing<br/>Product management
<br/><br/><label>Dewey Class. No.: </label>658.5 HOL