Ariely, Dan <br/><br/>
Predictably irrational : the hidden forces that shape our decisions 
Dan Ariely 
 - London  HarperCollins Publishers  2008 
 - 1 v. (xxii-280 p.) : ill. ; 23 cm.  
<br/><br/><label>ISBN: </label>9780007256525 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Motivation - Psychology
<br/><br/><label>Dewey Class. No.: </label>153.83 ARI