TY  - BOOK
AU  - Frith, Katherine Toland
AU  - Mueller, Barbara
TI  - Advertising and societies : global issues
SN  - 9781433103858
SN  - 200903654
U1  - 659.1042 FRI 
PY  - 2010///
CY  - New York
PB  - Peter Lang
KW  - Advertising
KW  - Advertising - Social aspects
KW  - Intercultural communication
N1  - Includes bibliographical references and index
ER  -