TY  - BOOK
AU  - Werz, Edward W
AU  - Germain, Sally
TI  - Phrases that sell : ultimate phrase finder to help you promote your products, services, and ideas
SN  - 9780809229772
SN  - 97043790
U1  - 659.132 WER 
PY  - 1998///
CY  - Lincolnwood, Ill
PB  - Contemporary Books
KW  - Advertising - Language - Handbooks, manuals, etc
KW  - Creative writing - Handbooks, manuals, etc
KW  - English language - Terms and phrases
KW  - Slogans - Handbooks, manuals, etc
N1  - Includes index
ER  -