TY  - BOOK
AU  - Kotler, Philip
TI  - According to Kotler : the world's foremost authority on marketing answers your questions
SN  - 9780814472958
U1  - 658.8 KOT 
PY  - 2005///
CY  - New York
PB  - AMACOM
KW  - Marketing
N1  - Includes index
ER  -