TY - BOOK TI - Persuading people : expert solutions to everyday challenges SN - 9781422122730 SN - 200704233 U1 - 303.342 HAR PY - 2008/// CY - Boston, MA PB - Harvard Business School KW - Persuasion (Psychology) - Social aspects KW - Persuasion (Rhetoric) N1 - Includes bibliographical references ER -