TY  - BOOK
AU  - Tonkin, Sebastian
AU  - Cutroni, Justin
AU  - Whitmore, Caleb
TI  - Performance marketing with Google Analytics : strategies and techniques for maximizing online ROI
SN  - 9780470578315
SN  - 200994364
U1  - 658.87 TON 
PY  - 2010///
CY  - Hoboken, NJ
PB  - Wiley Pub
KW  - Google Analytics
KW  - Internet marketing
KW  - Web usage mining
N1  - Includes index
ER  -