Newlin, Kate <br/><br/>
Passion brands : why some brands are just gotta have, drive all night for and tell all your friends about 
Kate Newlin 
 - Amherst, NY  Prometheus Books  c2009 
 - 292 p., [8] p. of plates : ill. ; 24 cm 
<br/><br/> Foreword by Mark DiMassimo. Includes bibliographical references (p. 263-270) and index 
<br/><br/><label>ISBN: </label>9781591026877 
<br/><br/><label>ISSN: </label>2008049550 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products<br/>Branding (Marketing)<br/>Consumers - Attitudes<br/>Customer loyalty
<br/><br/><label>Dewey Class. No.: </label>658.827 NEW