TY  - BOOK
AU  - Soundaian, S
TI  - Strategic marketing management
SN  - 9788180941344
U1  - 658.8 SOU 
PY  - 2012///
CY  - Chennai
PB  - MJP Publishers
KW  - Marketing
KW  - Marketing - Management
N1  - Includes bibliographical references and index
ER  -