Kerber, Ronald L <br/><br/>
Strategic product creation : deliver customer satisfaction from every level of your company 
Ronald L. Kerber and Timothy M. Laseter, with Max Russell 
 - New York  McGraw-Hill  c2007 
 - xviii, 318 p. : ill. ; 24 cm 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780071486552 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New products<br/>Production engineering
<br/><br/><label>Dewey Class. No.: </label>658.575 KER