TY  - BOOK
AU  - Crawford, C. Merle
AU  - Di Benedetto, C. Anthony
TI  - New products management
SN  - 9780071263368
U1  - 658.575 CRA 
PY  - 2008///
CY  - Boston
PB  - McGraw Hill
KW  - New products - Management
N1  - Includes bibliographical references (p. 505-508) and index
ER  -